The discussions that took place last year in Mexico, showed that one of the issues that most worries Mexican and Latin American publishers today is circulation and sales channels in times of digitalization. With CONTEC 2020, it has been proposed to bring innovative and successful experiences from all over Europe and Latin America in order to make them known and promote exchanges between national and international actors.
AC/E is covering the travel expenses of the Spanish guests invited to take part Roger Casas-Alatriste in the panel "El impacto de las narrativas transmedia en las industrias culturales", Belén Santa-Olalla in the panel "El uso del storytelling inmersivo para atrapar a la audiencia", Rodrigo de la Calva in "Una nueva gramática: la contribución del público y el actor en la creación de historias".