Page 114 - AC/E Digital Culture Annual Report 2016

114The Grec Festival of Barcelona, a performing arts event, has also had an app since the past 2015 edition. The app has a very striking visual design featuring close-ups of prominent shows. The dropdown menu includes the Programa (Programme) divided into the festival’s various sections (Music, Circus, MiniGrec...), a display of the Calendario (Calendar) that also shows side activities held outside the festival throughout the year (it includes a lter to separate the activities of a particular section of the festival), information on the various spaces, Favoritos (Favourites) tagged by the user (as we have seen in other apps), general Información (Information) of interest, information on purchasing Entradas (Tickets) (though they can buy them instantly by clicking on a performance in the calendar and being redirected to the festival’s website for online ticket sales).The app of Festival Cruïlla has a similar structure to the previous ones (the function is basic but important: to keep attendees informed simply and instantly), and is notable for the use of Deezer, an online radio service that integrates it smoothly into other apps, for which the festival has compiled a playlist. Users can listen to it as if they were using any other online radio app (like Spotify or SoundCloud).It is also interesting to explore the possibilityof connecting the app to the digital wallets of payment wristbands – a type of wearable that will be examined in further detail in due course. The app can be used to access the money in the wallet for expenses during the festival. It also includes a news feed featuring updates posted to the social media where Cruïlla has an account: Twitter, Facebook and Instagram.The homepage of the Sónar app features a feed of up-to-date news on all its festivals, including the insignia of Barcelona, where users can select the festival they want to browse by city. Once inside one of the cities, the structure is similar to the previous apps. This app is notable for the use of background publicity posters and images which do not hinder browsing, as the icons are clearly visible and distinct. It is also interesting to note that this app uses the Deezer service to display an online radio station as a lower screen bar, which plays samples of music performed by the artists included in the festival programme.Mention should also be made of the app developed by the San Sebastían International Film Festival. Funded by Movistar (one of the o cial sponsors), so the organisers tell us,after an animation conveying the image of the edition, the initial screen displays the latest news about the festival and a xed horizontal menuin the left-hand margin that redirects users to the Portada (Cover or homepage), more related news (by clicking on Actualidad), Películas (Films) whose rst screen shows the di erent sections of the festival, the Programa (Programme), the Movistar highlights section and Más (More),2. NT BEFORE AND DURING THE FESTIVAL