Page 53 - AC/E Digital Culture Annual Report

landscapes into strange settings, this wall-free museum broadens the cultural experience by encompassing the urban environment.20, 2011, when players explored 70 kilometersof the library’s bookshelves and, using portable computers and smartphones, followed real and virtual clues about treasures such as the library’s copy of the Declaration of Independence. After nding the ‘treasure’, each of the 500 partici- pants wrote a brief essay inspired by the hunt. These essays were then edited and the collection turned into a book on the future, which is now forms part of the library’s collection.San Francisco Museum of Modern Art (SFMOMA) Apphttp://www.phantomcity.orgFind the Future: The Game (The New York Public Library)https://itunes.apple.com/us/app/sfmoma/id1109182982?mt=8The SFMOMA has opened its doors again after an important refurbishment. But while it was closed, an interesting experiment was carried out called “museum out of the museum”,that involved organizing events in the city’s public spaces and collaborating with other art programs. The new app for visitors o ers access to the museum’s audio guides. These suggesta number of walks lasting between 15 to 45 minutes, with voices from Philippe Petit, Avery Trufelman, members of the SD Giants organi- zation and actors from the HBO series, Silicon Valley. The audio guide can be synchronized and heard in a group simultaneously.http://www.nypl.org https://www.nypl.org/audiovideo/ nd-future-nypl-game?nref=90301Find the Future: The Game is a pioneering, interactive experience created especially for New York’s Public Library’s Centennial by famed game designer Jane McGonigal. It originated from an event called Write All Night on MayAC/E DIGITAL CULTURE ANNUAL REPORT 201753Smart culture. Analysis of digital trends